Archive For Month: February 2016

Get Setup For Success With Google Analytics For Beginners

By Nick Leffler
Get setup for success with Google Analytics for beginners

That first time you open Google Analytics after signing up is overwhelming, to say the least. Do you remember opening it for the first time? It’s a great tool for tracking visitors, goals, growth, and more. It’s also a tool that does so much, it’s overwhelming for the average user when you first open it…

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Telling a Story with Graphics

By Nick Leffler
Two young men sitting on a park bench talking to each other, telling a story with graphics.

You have a new website, you’ve learned the ropes of social media. The last remaining question is, how do you tell a story with graphics that will pique viewer curiosity? Telling a story with graphics that links a person to the story you tell in the content of your website is a great way to…

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How To Stop Shopping Cart Abandonment?

By Nick Leffler
How Can You Stop Shopping Cart Abandonment?

When visitors come to your eCommerce store, there is some mystery about what’s going through their head. A visitor may find a product, add it to their cart, and go all the way to the checkout page. Once they’re at the checkout, they may vanish and that is the elusive cart abandon that’s so common…

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The Easiest Way To Create the Perfect Size Social Media Image

By Nick Leffler
Social media icons with easy social media images.

There’s a lot of information out there to help figure out what the correct dimensions are for social media images. Infographics, templates, documents, charts, etc. all try to cover this basic information. While I love this information and the infographics are super helpful, (see the infographic at the end of this post) they leave something…

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Building Brands Online

By Nick Leffler
Consistency In Building Brands Online

Building a personal or business brand online isn’t easy. Displaying the consistency across multiple online channels is a necessary part of the brand but it’s also something that’s difficult to keep up. It’s important for businesses to have an online presence that is as consistent as the offline presence. Keeping the Brand Imagine if one time you went…

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