Social Media Network Usage
Percent of worldwide online adults who use each major social media network.
Active Users
Daily
Monthly
Active Users
Daily
Monthly
Active Users
Daily
Monthly
Active Users
Monthly
Active Users
Daily
Monthly
Active Users
Daily
Monthly
Each social media demographics section below shows the percentage of adults in each group who uses each social media network.
Gender
%
Female
%
Male
Age
Education
High school degree or less
%
Some college
%
College+
%
Income
Location
Urban
%
Suburban
%
Rural
%
Gender
%
Female
%
Male
Age
Education
High school degree or less
%
Some college
%
College+
%
Income
Location
Urban
%
Suburban
%
Rural
%
Gender
%
Female
%
Male
Age
Education
High school degree or less
%
Some college
%
College+
%
Income
Location
Urban
%
Suburban
%
Rural
%
Gender
%
Female
%
Male
Age
Education
High school degree or less
%
Some college
%
College+
%
Income
Location
Urban
%
Suburban
%
Rural
%
Gender
%
Female
%
Male
Age
Education
High school degree or less
%
Some college
%
College+
%
Income
Location
Urban
%
Suburban
%
Rural
%
Gender
%
Female
%
Male
Age
Education
High school degree or less
%
Some college
%
College+
%
Income
Location
Urban
%
Suburban
%
Rural
%
Employment
Employed
%
Not employed
%
Gender
%
Female
%
Male
Age
Education
High school degree or less
%
Some college
%
College+
%
Income
Location
Urban
%
Suburban
%
Rural
%