Every time I install a fresh copy of WordPress I start with a clean slate. The installation is fast, clean, and so much less cluttered before you install a bunch of plugins. Unfortunately it’s not possible to leave WordPress raw. Most necessary functionality comes from the amazing plugin ecosystem that WordPress offers over other website platforms,…
More visitors means more business for you right? Not necessarily if you’re not targeting the right searches. If you’re targeting the right audience then these three tips will help you get more clicks from organic searches. It all comes down to standing out and giving searchers something better than everything else on the search results page.
Good website conversion is good for business. Without a business website that provides a return on investment for your business then there’s not much of a point for a website. This post will show you how to think of your website and make it a better tool for your business.
If the question of whether or not you need search engine optimization lingers in the back of your mind, here’s your answer. Yes, if you want visitors to your website then you do need SEO.
Website visitors are quick to judge a business website. This quick judgment will determine if they stay or if they leave. You can immerse website visitors with full-width images and capture visitor’s attention. The better you are at showing visitors the benefits of your business faster the better off you are. Immersive full-width images help you accomplish this.
Travelers are a different type of consumer because of the unique ways they’re likely looking for businesses. If part of your target audience is travelers in your area then meeting travelers needs is necessary for your business to thrive. You’ll learn how to exceed these heightened standards with a seamless online presence that works well for traveling consumer’s journey.
Understanding the free DIY business website option for your small business online presence will help you make a good decision. There are many things to consider and this article will help you understand them all. It may be the only option for you but understand the drawbacks and what else is available out there.
There’s a balance between a fast website and a website that is likely to convert visitors into leads or customers. Website speed is important for ranking but once you get visitors to your website there needs to be a goal you want them to reach. There is a balance between satisfying both speed and goals.
Learn eCommerce optimization tricks to help you reach new customers on search engines and social media. Search and social are important places to reach customers for your eCommerce store. Your eCommerce store will benefit from being more visible.
Learn how I create a robust eCommerce website setup that exceeds the needs of your customers. Visitors to your store are unpredictable and the last thing you want is your store to slow down or crash. This robust store setup ensures you’re ready to grow your store online.
Towards the end of every year billions of people are making their new years resolutions. Those are our personal goals for the next year but what about the goals for our business? There’s the overall business goal and then each piece of building your business will also have a gaol, including your website goal. A website…
Your small business online presence depends on converting visitors into customers. That means it’s important to try an increase website conversion rates however you can. Breaking down the goal of a small business website down even further, every page should have a purpose and help convert visitors. There is a difference between a landing page…
Last week I read a thoughtful article about landing pages. It was about the need to stop picking the landing page details apart thinking they matter. Button color? It probably doesn’t matter if it’s orange or green as long as it stands out. Nope, it’s not always about aesthetics, but it is always about standing…
Every small business website needs a purpose. These small business website needs will help you understand what you need to focus on for a successful business website. With the right items, the website can meet business goals and contribute to the success of your business.
Your top priority when doing business online is to keep customer data secure. That doesn’t mean only if you’re in eCommerce and accepting payments, that means everybody. It seems that every few months there’s another large company in the news for having customer data stolen from their computers. While it’s not always known how the…
That first time you open Google Analytics after signing up is overwhelming, to say the least. Do you remember opening it for the first time? It’s a great tool for tracking visitors, goals, growth, and more. It’s also a tool that does so much, it’s overwhelming for the average user when you first open it…
You just wrote a great new post for your blog and you want everybody to know about. You’ve shared it on social media and received a good bit of traffic, but you still want more. This is one great way to rank blog posts faster in search engines so people can find it. This is just…