Start with these two strategies to decrease the blog post bounce rate on your website. You’ll provide better content for visitors and some side benefits for you. You’ll get a decreased bounce rate plus valuable leads you probably weren’t getting before.
Your website needs in-depth helpful blog posts because it will bring meaningful traffic to your website. This post shows the importance of in-depth blog posts that answer an important question your ideal customer has. You’ll also find some easy ways to research what questions people are asking.
Entertainment marketing is blurring the lines of video. People no longer watch video on a TV with regular advertising breaks. Video is consumed on multiple devices from different sources in a very different way from the past. Read this to understand video better and how these changes can make it easier for you to reach specific audiences.
There’s opportunity in video content to expand your small business online presence. It has to be the right type of content, though. Small business video content has to make people want to watch and keep them watching. That means entertaining them or educating them on something.