Entertainment marketing is blurring the lines of video. People no longer watch video on a TV with regular advertising breaks. Video is consumed on multiple devices from different sources in a very different way from the past. Read this to understand video better and how these changes can make it easier for you to reach specific audiences.
There’s opportunity in video content to expand your small business online presence. It has to be the right type of content, though. Small business video content has to make people want to watch and keep them watching. That means entertaining them or educating them on something.
This post will help you set up your small business YouTube channel. YouTube will give your small business access to thousands of consumers you attract with great video content. With a well set up YouTube channel, you’ll have a great online presence that will help reach potential customers and bring them into your small business as a new lead.