How consumers shop for goods online has shifted throughout the years. While mobile devices haven’t displaced computers completely, they play a vital part in the online shopping experience. Mobile eCommerce trends will continue to shift as consumers age and newer more tech-savvy groups become more financially influential.
When your small business puts in the effort to meet mobile consumers at their point of need you’ll ensure great customer service and first impression. With an expanding mobile internet and social driving more traffic to websites every day, mobile is a vital part of your small businesses online presence.
Understanding the free DIY business website option for your small business online presence will help you make a good decision. There are many things to consider and this article will help you understand them all. It may be the only option for you but understand the drawbacks and what else is available out there.
People don’t read on the internet, at least they don’t read like they read a book. That means writing for your small business website will mean a different approach to writing. Learn to write for the internet to effectively reach visitors and help them reach the goal you’ve set for each page of your website.
Learn how to handle a multiple location business website so you’ll rank better in search and offer visitors what they’re looking for. There’s a specific way you should be showing multiple locations of your business on the internet. Older ways for search optimization are outdated, be sure you’re doing it right.
If your small business website doesn’t meet the requirements of todays consumer, you can suffer from web page abandonment. There are some things you can do about it. The reasons are overwhelming why you should take action now before you lose too much business.
There’s one thing you should always focus on before anything else before creating a new small business website. If you focus on this one thing then you’ll have a website that benefits your business.
An efficient and fast small business website has a direct impact on how well your website works for you. Efficient small business website images plays a huge part in your website. Search engines partially rank your website on speed and even more important, visitors will judge whether they wait for your website to load in seconds.
Your small business relies on building trust with customers to get business and continue to get repeat business. A secure website is one part in the process of building trust online, a hard thing to do. Find out how Google is giving you more incentives to secure your website and build trust easier with visitors.
A small business website is useful if you want to always do all the work to drive visitors to it. There is a better way, though. Learn some of the basic techniques to create a useful small business website that does more than provide information. Drive visitors to you and capture those visitors as leads to become customers.
Before moving forward with a website welcome mat for your small business website, it’s important to understand the pluses and minuses. There’s a lot of risks and benefits involved that you need to fully understand and test before moving forward.
There is an art and a science to creating the perfect website user experience. Most web designers focus too much on the art of it and forget the most important part. Without the science the reason a visitor comes to your website isn’t the main focus therefore their goal won’t likely be met.
Towards the end of every year billions of people are making their new years resolutions. Those are our personal goals for the next year but what about the goals for our business? There’s the overall business goal and then each piece of building your business will also have a gaol, including your website goal. A website […]
Your customers are unpredictable. Especially how they use the Internet to find companies online. Connecting with your customers who receive your online brand well relies on effective small business mobile marketing. Where does mobile marketing start for your business? Your website. That’s why having an awesome website that works well on customers smartphones is essential […]
Knowing when to create a landing page or a web page sounds complex, but it will be more clear after reading this post. When trying to decide landing page vs web page, understanding the basics of each can go a long way. The goal of a landing page isn’t the same as a web page even […]
Local businesses also rely on the internet for driving customers locally. Make sure your small business is set up to be present to local customers when they’re searching for you. Without being present for local customers, you’re likely to be overlooking in an increasingly digital world.
Every business needs a why behind it. Why it was started, why it’s still here, and why it should exist 10 years from now. I wanted to share the why and more behind my business. Exprance started out after I built a course to help people build their personal brand website, portfolio, and blog. I created this website […]
Get a simple list of questions you can ask someone before you hire them to design your business website. You don’t want someone who is only a designer but you also don’t want someone who’s not up to speed on design. There’s a balance and these questions will help you get the best person for the job.