Every time I install a fresh copy of WordPress I start with a clean slate. The installation is fast, clean, and so much less cluttered before you install a bunch of plugins. Unfortunately it’s not possible to leave WordPress raw. Most necessary functionality comes from the amazing plugin ecosystem that WordPress offers over other website platforms, […]
In less than a week, I’ll be in front of a crowd of WordPress enthusiast at WordCamp Sacramento 2019. I am a mix of more excited than I’ve been in a long time (or ever) with a touch of nervousness about speaking in front of a room full of people. I’ve fended off much of […]
Securing your WordPress website is the most important part of having a WordPress website. It not only will keep your customer data secure but it’ll keep your website from being hacked and used for malicious purposes. Having a secure WordPress from the start is the best way to stop attacks.
Thieves are out there and they will copy your content for their own benefit. These tips will help minimize theft and protect you in the case your content is copied. Sometimes letting the theft happen isn’t a big deal either, it could benefit you.
Business websites still matter if they’re for the right reason. A website without the right purpose can be a waste of time and money. That’s why DIY websites sound like a good idea but can be a drain on your resources.
Developing an effective website for a business requires a lot of effort put in the right places. That means the division of labor and effectiveness should come down to 90% marketing and 10% web design. A website is a tool for business so web design doesn’t matter without marketing and vice versa.
Email marketing is the most powerful digital marketing strategy available. These email marketing tools will help make your email marketing strategy more effective and better. You’ll improve your communications and ability to deliver a better message that will improve your brand online presence.
There’s a lot of different suggestions out there for finding the best web hosting company. Some recommendations are bad and some are good. It’s a challenge sifting through all the right information. Read this to learn what to look for and find some of our favorites too.
Good website conversion is good for business. Without a business website that provides a return on investment for your business then there’s not much of a point for a website. This post will show you how to think of your website and make it a better tool for your business.
A big shift in the mobile internet is coming and a lot of people, professionals included, aren’t ready. The shift to more website professionals understanding the importance of mobile will be the big trend. The 2018 mobile trend will be for mobile first to catch on like its never caught on before.
Installing a plugin on WordPress is more complex than most people think. Even developers often don’t understand the complexities of it. This post will help you understand what needs to go into installing a WordPress website plugin beyond installing and configuring it.
Google Tag Manager is a powerful tool to simplify managing tags on your website. Learn how using Google Tag Manager will help improve your website and make your life easier. Consolidating the myriad of tags we have available into one tag manager is a good solution for many problems.
Web sites often miss the opportunity to provide customers with better customer service and convert visitors into leads better. Website live chat can help increase the conversions on your website and it can also be a great way to provide customer service.
Your business relies on being the authority and being trustworthy. Your website plays a huge role in that so if you include affiliate links then you also need to disclose affiliate links properly. Learn the ways you can properly disclose them so you are trustworthy to your customers.
Website visitors are quick to judge a business website. This quick judgment will determine if they stay or if they leave. You can immerse website visitors with full-width images and capture visitor’s attention. The better you are at showing visitors the benefits of your business faster the better off you are. Immersive full-width images help you accomplish this.
Search engine optimization is based off a lot of bits and pieces but it all comes down to a human-friendly SEO title. The first thing people searching see is the title which determines their interest in your listing. Focus on creating a title that’s interesting and accurate.
Travelers are a different type of consumer because of the unique ways they’re likely looking for businesses. If part of your target audience is travelers in your area then meeting travelers needs is necessary for your business to thrive. You’ll learn how to exceed these heightened standards with a seamless online presence that works well for traveling consumer’s journey.
You’re good at what you do and what you do well is your business focus. It should always remain your focus too. Just as you’re good at what you do, others are good at what they do. Rather than try something and finding it doesn’t work, find somebody who knows how to make it work to make your business grow.
If you aren’t looking at your business website in the right way, you’re missing out on a valuable resource to grow your business. A website purpose should go beyond looking pretty and showing information. A website should be the most valuable lead generation tool in your business.
A complete, professional, and active social media presence will help your small business grow. Making sure your content is ready for social media sharing will ensure your content looks good when shared so it reaches the maximum audience. There are some things you can do to your content to make sure it’s ready for social media.