Learn About Personal Brand

It’s becoming more common for employers to search for job candidates to learn more about them before interviews. Having a powerful personal brand will allow you to craft how employers see you online.

When you type your name into Google, what do you see? That’s what your future employer could see also. They can either be underwhelmed (hopefully not disgusted) or they can be blown away by your professionalism.

Crafting a personal brand that says you know your stuff more than any other candidate will set you apart. If you take the time to craft how employers see you, from social media to a website, they’ll see you as a serious candidate who has taken the time to learn skills beyond the job description.

Competition is high for every job you seek. You can either set yourself apart and get the job or stand in the ocean of candidates and continue to wonder.

Keep scrolling for articles that will help you learn how to build your personal brand and improve your career.

The Biggest Job Hunting Mistake You Can Make And How To Avoid It

By Nick Leffler
The Biggest Job Hunting Mistake You Can Make And How To Avoid It

The marketplace for jobs is getting better everyday for employees, every day slightly easier to find openings. That doesn’t mean it’s easy to find a new job, though. You don’t want to make the most common job hunting mistake either. Even in the most stable job markets, looking for a job is unpredictable and keeping…

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How To Make Your Dream Job Seek You Out

By Nick Leffler
Make your dream job seek you out

Even in the best of times, there’s a lot of competition for your dream job. There are other job seekers to compete with and a grueling interview process. By following suggestions here, you’ll be positioning yourself as a premium candidate that will have your dream job seeking you out. The first place to start if you want…

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Why I Do What I Do

By Nick Leffler
Why I Do What I Do: Making Business Goals and Meeting Business Goals

Every business needs a why behind it. Why it was started, why it’s still here, and why it should exist 10 years from now. I wanted to share the why and more behind my business. Exprance started out after I built a course to help people build their personal brand website, portfolio, and blog. I created this website…

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4 Blogging Tips For Beginners To Make A Successful Blog

By Nick Leffler
4 blogging tips for beginners overlaid over man writing on a notepad with laptop in the background.

Getting started with anything is usually an overwhelming process. Have you ever felt overwhelmed at first when you started learning something new? Blogging is no different. These 4 blogging tips for beginners are meant to help you feel a bit less overwhelmed. There’s a learning process that goes into blogging that takes time and patience. Don’t…

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Be An Instant Hit, Make A Recognizable Brand Online

By Nick Leffler
Be An Instant Hit, Make A Recognizable Brand Online

Have you ever paused and thought about what makes a recognizable brand? Think about what you remember about some of the brands you run across, but not the billion dollar companies with massive marketing budgets. What are some of the small companies you’ve run across that still had a memorable brand? Without a recognizable brand,…

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Building Brands Online

By Nick Leffler
Consistency In Building Brands Online

Building a personal or business brand online isn’t easy. Displaying the consistency across multiple online channels is a necessary part of the brand but it’s also something that’s difficult to keep up. It’s important for businesses to have an online presence that is as consistent as the offline presence. Keeping the Brand Imagine if one time you went…

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Where Should I Build My Portfolio

By Nick Leffler
Build a Portfolio

This is the last installment of my building your personal brand online series of posts. I started with determining whether to go with a brand page or a website. I then went into where the best place is to blog. Now it’s time to go into the best place to build your portfolio. Your portfolio…

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Where’s the Best Place to Blog

By Nick Leffler

I lied in my last post about writing this one next, but I didn’t do that on purpose, I forget about the holidays sometimes and what it can do to time. I am following through with it though and writing about the importance of the two major types of content you are going to need…

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Where Should I Build My Personal Brand?

By Nick Leffler
Where Should I Build My Personal Brand?

Building your online brand  is easier now than it’s ever been before. There are not only a myriad of social media sites out there which help you network in real-time to people all over the world but also many sites where you can publish content. There’s even some bleed-over now between social media and content…

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How To Build An eLearning Portfolio

By Nick Leffler
How To Build An eLearning Portfolio

If you work in eLearning in any capacity, you’ll more than likely have something you can show off on an online portfolio. Before you even get your first job you should have a minimal portfolio and as you become more experienced, it should grow with you. I have worked in eLearning before as an Instructional Designer and…

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